If you're a coach or consultant tired of back-to-back sales calls eating up your calendar, here's some good news: There's a better way. One that's generating $30K–$100K+ per month without a single Zoom pitch. It’s called The Challenge Model, and it’s changing the game.

Why We Ditched Endless Sales Calls

At one point, we were booked solid with sales calls, trying to hit our monthly goals. The revenue was decent—$45K to $50K/month—but the exhaustion was real. It wasn’t sustainable.

Everything changed when we launched our first 3-day challenge. That single pivot brought in $100,000 in one day and gave us back our time. And we’ve been teaching this exact model to our students ever since.

What Is a Challenge?

A challenge is a virtual event, similar to a webinar, but spread over 3 to 5 days. It allows your audience to spend serious time with you—typically 6–10 hours over the course of a week—building trust, momentum, and belief in your offer.

It turns cold leads into warm buyers faster than anything we’ve ever tested.

The 4-Part Challenge Model

1. Identify a Singular, Specific Problem

Figure out your audience’s #1 pain point and build the entire challenge around solving that. Use polls, surveys, or even ChatGPT to surface it.

2. Stack Proof + Value

Bring in live testimonials. Show real stories. Use branded workbooks, clear frameworks, and actionable steps to deliver a ton of value without overwhelming. Make it easy. Make it undeniable.

3. Shift Their Mindset

Most people say “no” to high-ticket offers not because of the cost—but because of their beliefs. Use daily mindset segments, price marination, and positive affirmations to break limiting beliefs and build buyer confidence.

4. Indoctrinate with Intent

Have them complete branded workbooks, watch YouTube videos for homework, and post reflection videos. You're not just educating—you’re creating superfans who are primed to buy before you pitch.

Why It Works

Challenges eliminate pressure. Instead of pushing a sale, you pull people in through connection and transformation. By the time you pitch your offer, your attendees are already sold—because they've experienced the value firsthand.

You can even skip sales calls completely and close on the spot. Or, if you do hop on a call, you’re speaking with leads who already believe in you.

Want to Launch Your First Challenge?

We help coaches and consultants launch high-converting challenges and webinars inside our mentorship programs. We even hand over the templates, scripts, and workflows you need to shortcut your success.

7 Step Blueprint To Launching Your First Facebook Ad (Free Download):
https://www.thankyourfa.com/7-step-blueprint

The BEST (and most affordable) Facebook Ads Course In The Game:
https://www.richfromanywhere.com/accelerator

⭐️ Money Back Guarantee Included ⭐️

Learn more about "Rich From Anywhere":

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Direct email: support@richfromanywhere.com 

Who Is Rich From Anywhere?
RFA is your virtual marketing team that cares about the growth of your business just as much as you do. With over 10 years of media buying, marketing for 7-figure companies, and running our own online businesses, we've developed a proven marketing formula called the RFA Method.

The RFA Method has helped hundreds of businesses, influencers, and educators grow their brands, make more sales, and change their lives. Our passion is equipping business owners with the marketing tools to reach more people, generate more sales, and ultimately live a life of freedom doing what they love.